Do you see recruitment as a marketing opportunity for your company?
We fixate so much on the person who gets the job, that we forget about the 50/100/200+ other applicants and the message your brand/company is giving them
LinkedIn has been awash with “I didn’t get a reply to my application” posts this year, and whatever your view on this – the take away is that, candidates remember how they were treated!
This is why your recruitment partner needs to be an extension of your business and the team(s) they represent.
Everyone open headcount has the ability to reach 100s of potential applicants. No matter the outcome, you want each of those applicants leaving with a positive experience and outlook on your company.
Maybe they’ll be the best person for a future job? Maybe they’ll be a customer one day? Maybe they’ll go away and tell their network, they had a great applicant experience?
Your employer branding has never been more important – find a recruitment partner who understands this.